Home » Special Events: Best Practices In Modern Event Management by Joe Jeff Goldblatt
Special Events: Best Practices In Modern Event Management Joe Jeff Goldblatt

Special Events: Best Practices In Modern Event Management

Joe Jeff Goldblatt

Published November 1st 1996
ISBN : 9780442022075
Hardcover
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 About the Book 

This unique text offers a comprehensive study of the special events field, which is burgeoning over into many management sub-fields. Widely varied types of events are spawning a demand for new and innovative thinking and definitive management styles,MoreThis unique text offers a comprehensive study of the special events field, which is burgeoning over into many management sub-fields. Widely varied types of events are spawning a demand for new and innovative thinking and definitive management styles, and Goldblatt paints a clear perspective on how the industry has developed and keeps an ear to the ground as to the future picture. Real-life case studies (war stories), carefully interwoven into the text to strengthen and expand concepts, are followed by a concise authors comment called lesson learned. The progression of each chapter is guided by highlighted boxes, clearly illustrated figures, and color photographs (lending clarity and inspiration in a field where presentation is key). A summary section at the end of each chapter reemphasizes critical points and provides the reader with an invaluable big picture perspective.